idobi Warped Radio

Working directly with the CMO, I planned coverage, edited the press release, and coordinated the announcement publicity for idobi Warped Radio — a show dedicated to Vans Warped Tour.  Through this partnership deal, idobi became the festival’s official radio station, a position idobi held for several years in a row. I helped maintain and grow this long-standing relationship with the legendary festival, liaising with the Warped team to ensure our brands were well-represented across the board. Together both companies drew in millions of impressions and helped elevate each other through our teams’ coordination and mutual respect. When Warped closed its doors a few years ago, its parent company continued to come back and meet with my team to work on new projects together, thanks to the relationships I helped cultivate.